Another thing to keep in mind is that honesty is always the best strategy.
As many as 11% of American adults have used an online dating site of some type, including Match, e Harmony, and OKCupid.
Some sites use technology like GPS to match singles who are nearby, or video-chat features like Face Time or Skype. Online dating lets you branch out beyond your social circle as you search for a partner, says Paul Eastwick, Ph D, assistant professor of human development and family sciences at the University of Texas in Austin.
Oh yes, of course we’re always refining our codes, optimizing our algorithms. From the company’s perspective, claiming a superior “scientific matching system” or “personality profiling test” could distinguish you from the field.
In 1966, the inventor of computer dating, a Harvard math major named Jeff Tarr, joked to a reporter: “If there’s some chick I’m dying to go out with, I can drop her a note in my capacity as president of Operation Match and say, ‘Dear Joan, You have been selected by a highly personal process called Random Sampling to be interviewed extensively by myself … In 1965, Dewan told the Harvard All these years (and all this behavior science) later, it’s not the professor-backed dating sites but the ones run by math geeks that seem to be on top.
In labs, they reproduce the conditions of relationships, study interactions, generate conclusions. They write personality-profiling tests, tweak the algorithms. You can read about The Duet® Total Compatibility System in her book, . Eli Finkel (Northwestern University), Schwartz’s younger colleague in the behavioral sciences, who staked out his own territory as industry-scold, denouncing e Harmony, one of the largest dating sites in the world and the first to market a scientific approach to matching.